Saturday 26 April 2014

Case study Powerpoints reviews:

Nadeem: Social media Twitter

. Biggest shifts in the way people now communicate
. major tool of globalization
. top of social networking monopoly
. gained a lot of power
. very dominant
. 500 million users through 2012 statistics
. plays a passive role in consuming media, people relying too much on twitter
. declining in privacy- considered positive feature = citizen journalism
. challenges traditional media example magazines
. Hashtag icon is apart of a large social group, sharing and saving information creates a deeper interaction
. discovery page - the Guardian, BBC news, world wide events being shared on website
. Pluralist view would argue that providing audiences with interactivity (positive effect)
. decline in privacy
. political and social implications
. 'Gate keeping' stories selected that are worth reading
. Marxist = hegemonic new point being provided

Navneet: Impact of New and digital media in Facebook

. 'Global village' Marshall Mcluhan can connect with others world wide
. UK statistics 25-34 year olds - size of audience changed , adults interact not young people
. president Obama used power of FB during 2008 campaign
. Ed Manky- argues privacy concerns
. "The internet is an empowering tool" Al gore
. Tunisia and libya revolution
. Facebook- 5 million users in Egypt
. Government blocked internet access and messaging service
. China strong censorship policy
. 2009 Facebook blocked - government realized power of Facebook

Harpal: Music industry

. Spotify= commercial music streaming service
. launched in 2008
. free app
. empowers audience, less needs of downloading
. access to 20 milllion songs
. 24 million users a month
. advantage- lots of space, can be used on the go, no need to download
. iTunes - apple 2001, media player and media library
. piracy illegally downloading songs- new and digital media contributing to less artists income
. UGC users generated context

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