NDM

The Fly music magazine closes after nearly 15 years :

Summary of the story :

Free monthly magazine that was once the UK's biggest read music title hit by 'current market conditons' including the collapse of HMV. This magazine was established in 1999 and was very popular, however it relied on HMV to distribute tens of thousands of copies, and its circulation fell from 100,630 copies in February last year to 55,580 in June after the retailer closed 81 of its stores. A statement on the magazine’s website read: “After nearly 15 years of pioneering new music journalism, the owners of The Fly are officially closing the magazine as a result of current market conditions surrounding publishing.

My opinion :

I think the fact there now there are better magazines which may cover more what the audience are interested in was a factor in the downfall of The Fly magazine, also the fact that it was probably not published up to date with he audience is another key factor to why the magazine had closed down.

NDM STORY 2

Broadcasters slash YouView funding leaving BT and TalkTalk to plug gap :

Summary of the story:

BBC, ITV, Channel 4, and Channel 5 fear platform has been hijacked by telecoms companies as a pay-lite vehicle. The BBC and other broadcasters are poised to drop their annual contribution to the YouView set top box venture by 85% to around £750,000, leaving BT and TalkTalk to plug the funding gap. ITV, Channel 4, Channel 5 and the BBC are concerned that a platform originally created to give viewers free access to British-made programmes through on-demand services like iPlayer has been hijacked by the telecoms companies as a pay-lite vehicle. The BBC, ITV, Channel 4, Channel 5 and transmission company Arqiva are understood to be cutting their contribution from an average of £5m a year to £750,000, according to a source who asked not to be named. The agreement has not been signed by all parties and the terms could change again before the deadline.

My opinion:

YouView launched in July 2012 and is already installed in more than 1m homes. But its marketing and development have been costly. Seeing as YouView boxes connect television sets to the internet and to the aerial. The YouView box contains a digital video recorder, and receives live television, but crucially it uses a broadband connection to offer a catch-up library of recent shows from the four public service broadcasters. This might be seen better than the BBC.