http://www.theguardian.com/media/2013/oct/30/daily-mail-quiz-usvsth3m-users-mirror-buzzfeed
This website will succeed in the digital age because many people use the internet and are online most of the time meaning they will visit pages that they see/recommended by. They will also play the quiz as an experiment on how it works and what sort of questions you will get asked, in order for them to see what the quiz point of view is. It is expected to reach 3 million unique users in October, It is said that users are encouraged to share their sources on USvsTh3m games and qizzes via social media, helping to get more audiences. "Sharing stuff socially says something about you," said Trinity Mirror product director Malcolm Coles. "People want to identify with something that reflects their personality and says something about themselves. People were pleased that the Daily Mail hated them." this elevates the fact that it is likely for the quiz will pass the 3 million monthly unique user mark, due to social networking sites and people sharing their results.
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